The 2023 Parade NEEDS YOU!

Marlborough has had the proud tradition of hosting the largest and most prestigious Labor Day Parade in New England for 71 years. This year’s 71st parade is scheduled for Monday September 4th, 2023, starting at noon.

The majority of the parade’s cost is covered annually by sponsorships and donations from private, commercial, corporate, civic, and individual community members. The parade is a collaborative effort and provides the City of Marlborough with a platform to showcase all that it offers and the city’s shared community pride.

We hope you will consider a sponsorship/donation at one of the five giving levels outlined on this website. Your sponsorship not only helps to fund the parade and continue this valued tradition, but it also gives you visibility in the community. All levels will be acknowledged on the parade website and in other media. However, each level offers YOU benefits as well. Please use the form below to sign up to become a sponsor for 2023.

If you wish to sponsor specific large groups please call Melanie Whapham at 774-285-1302. Many of the popular groups book early and require we secure them 6-months in advance of the parade before they are booked elsewhere.

If you have additional questions, please contact Melanie Whapham at [email protected] or 774-285-1302. Thank you for your past support, consideration, sponsorship and continued pride in Marlborough and its wonderful Labor Day tradition.


Name of the Business or Organization sponsoring